- Learn how to analyse, interpret and present data, in order to inform effective marketing strategies and tactics.
- Gain the in-demand digital skills, experience and insights necessary for success in this fast-paced industry.
- Understand the data that drives customers behaviour, and how to implement data-driven decisions and drive real business change.
- Explore topics such a consumer behaviour and marketing strategy development, marketing tools and technologies, and learn to how to use analytics to inform marketing tactics.
After completing the Graduate Diploma of Business (Digital Marketing), you have the option to take the credit from your studies and go on to complete the Master of Business.